Once You’re Hooked, There’s No Going Back
The Hook is a podcast about the moment creatives get pulled in — and never let go. Just like a hook in a song stays with you, every creative has something that grabbed hold and shaped who they became. This isn’t just about what artists create. It’s about why they couldn’t stop.
Interviews
Real conversations with musicians, artists, and creatives who aren’t afraid to tell the truth behind their craft. We go beyond the bio to uncover the turning points, the doubts, the breakthroughs, and the moments that defined who they became.
Live performances
Raw, unfiltered performances that capture artists in their element. Not just polished tracks—but real moments, real emotion, and the sound of someone doing exactly what they were meant to do.
Real stories
Every creative has a moment that pulled them in and never let go. We explore the risks, the failures, the obsession, and the experiences that shaped their journey—because the real story is always deeper than what you see on the surface.
Listen to The Hook
Real conversations. Live performances. The stories behind the creatives who couldn’t walk away.
The Faces Behind The Hook
Real conversations with creatives who felt the pull and followed it.
A song is anything that can walk by itself.”
Bob Dylan
Contact Us
We’d love to hear from you. Call us at 804-690-1692 or send us a message using the form below and we’ll get back to you as soon as we can.